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Expertise

RITA FELDMAN

INFORMATION ARCHITECTURE & STRATEGY

PRODUCT / USER INTERFACE DESIGN

DIGITAL COMMERCE & B2B SOLUTIONS

Who Am I

My name is Rita Feldman (aka Rita Sky). I've been a designer since the late 1990s, having had the privilege to work for some of the largest companies stationed in Chicago, IL (American Nurseryman Magazine, Cars.com, W.W. Grainger, Walgreens). I specialize in creating digital experiences for various user types and devices, catering to business requirements as well as consumer demand. A passionate advocate for user research and testing, I am committed to projects from ideation all the way to deployment.

Browse my interview "Rules of Human Design in the Digital World"
with Megan Wilson of UXMotel 

 

View my professional resume here

EXPERTISE

Experience: 5+ years

Visual Design /
Illustration

User interfaces are making a presense everywhere, from soft drink dispensing machines to mobile applications. User interface design has made its way into the print design world by introducing simplicity and social online media terminology. I recommend visual solutions that are clean and align with your brand standards and industry best practices.

Experience: 20+ years

Information Architecture & Strategy /
Digital Commerce & B2B Solutions

Manipulating user behavior to achieve desired conversion results as requested by stakeholders, while catering to online consumers' needs is not easy. I utilize web analytics tools to identify areas of missed opportunity, and work with stakeholders to define project requirements.

Experience: 7+ years

Samples available upon request

Experience: 15 years

Experience: 15+ years

Portfolio

PORTFOLIO

USER EXPERIENCE ARCHITECTURE
User Experience Architecture
MOBILE DESIGN
Mobile Design
Visual & User Interfae Design
VISUAL & USER INTERFACE DESIGN
Corporate Identity / Brand
CORPORATE IDENTITY  |  BRAND
Reviews

REVIEWS

Connect with Me

CONNECT WITH ME

I appreciate your valuable time spent on visiting my portfolio. If you have any comments, questions, need a project quote or design advice,

I'd love to hear from you. Please note that your contact information will be kept completely confidential.

Rita Feldman (Rita Sky)

 

rita@ritasky.com

Tel   (847) 736-1762

Fax  (773) 409-5883

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